How do you craft B2B cold emails that generate tons of leads? Here are 20 personalized cold email templates.

Moreover, cold emailing is an effective way to gain potential clients for your business. It’s a scalable activity that provides different touchpoints for your prospects to interact with you.

According to a 2022 Forrester research, 53% of marketers stated that email is the most effective channel for early-stage lead generation. B2B cold emailing is a methodical endeavor that involves strategy and creativity.

Recommended B2B Cold Email Templates

Here are the recommended B2B cold email templates from various professionals in the industry. These templates are tried and true and have yielded great success for salespeople.

Chris Ritson’s Sales Email Template

Chris Ritson is an expert at building sales pipelines. This email template is great for top prospects you want to connect with. It’s a short and personalized email that you can use for various outreaches.

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Subject: New [business solution] for [prospect’s company]

Hey [Prospect’s name],

As a [prospect’s job title], you probably care about how your team will achieve [result] this year.

A lot of teams are trying to do [old thing] and it’s slowing them down.

Some people like [company 1] started using our [product/service] and got a [positive result].

Can I send a 1-min video explaining more?

Best regards,

[Your Name]

Nick Abraham’s Cold Email Template

Nick Abraham is a leader in the B2B SaaS space. He developed this cold email sequence that provides a personalized and direct approach to your prospects.

Nick Abraham's cold email template

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Subject: Happy [day of the week], [Name]

[Personalized first line].

If I could [generate X result] [risk minimizer], would you be interested in speaking?

Best regards,

[Your Name]

Sujan’s 3-Sentence Email Template

Sujan Patel’s 3-sentence cold email template is a concise and effective format for reaching out to prospects. It consists of three sentences structured as follows:

  • Introduction: Briefly introduce yourself and your company.
  • Value Proposition: Clearly state the value or benefit you can offer the prospect.
  • Call to Action: Invite the prospect to take a specific action, such as scheduling a call or meeting.

This template is designed to be straightforward and to the point, making it more likely to grab the recipient’s attention and generate a response.

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Subject: A [solution] for [prospect’s company]

Hi [Prospect’s Name],

I’m [Your Name] from [Your Company], and we specialize in [value proposition].

We’ve helped companies like [Company 1] and [Company 2] achieve [specific result], and I believe we can do the same for [Prospect’s Company]. 

Would you be open to a brief call to discuss further?

Best regards,

[Your Name]

Christian Krause’s Cold Email Framework

Christian Krause is the head coach at The SaaS Sales Academy. This cold email framework has five sections that each play an important role.

  • Subject Line: Keep it around 2 to 3 words. Make sure it doesn’t include sales pitches, KPIs, or ROIs.
  • Trigger: This part builds a bridge to the next step. Tell the prospect why you reached out.
  • Problem Statement: Provide a valid assumption about a pain point or challenge. This should be customer-centric and provide value.
  • CTA: Offer a soft CTA, like a simple question, to the prospect.
  • Email Signature: A simple signature that includes your name, company, and contact information.

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Subject: [Personalized subject line]

Hello [Prospect’s name],

I saw you liked [observed trigger].

If you could [provide a problem statement], think it could help?

Regards,

[Your Name]

ChatGPT Prompts for B2B Cold Email Templates

ChatGPT and other LLM platforms are great tools to help you streamline your cold outreach. You can generate different prompts to personalize each template for your prospects.

Here are the things that you need to factor in when making a prompt:

  • Target audience
  • Goal
  • Value proposition
  • Personalization
  • Call to Action (CTA)
  • Subject Line

Lead Generation Email Template Prompt

Prompt: “Generate a B2B cold email template targeting [type of audience] in [type of companies] to schedule a demo of our [product or service]. Include a compelling subject line, value proposition, personalized element, and clear call to action.”

Here’s the prompt in action with filled-in examples for your prospects.

Sample generated response

These are the results of using the prompt to generate a cold email.

Subject Line: Elevate Your Marketing with [Your Company’s] Automation Software

Hi [Marketing Manager’s Name],

I hope this email finds you well. I’m reaching out from [Your Company], a leading provider of marketing automation solutions tailored for SaaS companies like yours.

We understand the challenges of managing complex marketing campaigns and maximizing ROI. That’s why our marketing automation software is designed to streamline your workflows, personalize customer interactions, and drive meaningful results.

Personalization Element: I noticed that your company recently launched a new product, and I believe our software can help you reach your target audience more effectively. Our platform integrates seamlessly with your existing tools and empowers your team to create, automate, and analyze campaigns with ease.

We’ve helped companies like [Similar SaaS Company] increase their lead generation by 40% within the first quarter of implementation. With our software, you can expect to:

  • Automate lead nurturing processes to convert more leads into customers
  • Gain valuable insights with advanced analytics and reporting
  • Personalize customer experiences to enhance engagement and retention

Call to Action: I’d love to schedule a personalized demo for you to see how our marketing automation software can benefit [Recipient’s Company]. Could we find a time this week for a quick call?

Looking forward to hearing from you.

Best regards,

[Your Name]

[Your Title]

[Your Contact Information]

[Your Company]

Product Introduction Email Template Prompt

Prompt: “Create a B2B cold email template introducing our new [product] to [type of prospects] in manufacturing companies. Include a subject line that grabs attention, a brief overview of the software’s benefits, personalization based on industry challenges, and a call to action.”

Sample generated response

Subject Line: Revolutionize Your Inventory Management with [Your Company]’s New Software

Hi [Operations Director’s Name],

I hope this email finds you well. I’m reaching out from [Your Company], and I’m excited to introduce our new inventory management software designed specifically for manufacturing companies like yours.

Personalization Element: Having worked with similar manufacturing companies in the past, I understand the challenges you face in managing inventory efficiently while maintaining optimal levels. Our new software is tailored to address these challenges and help you streamline your operations.

Overview of Benefits:

  • Optimize inventory levels and reduce carrying costs
  • Improve order accuracy and fulfillment efficiency
  • Enhance visibility into inventory across multiple locations
  • Forecast demand more accurately to prevent stockouts or overstocking

Our software has already delivered significant results for companies like [Similar Manufacturing Company], helping them reduce inventory costs by 20% while improving order fulfillment rates by 30%.

Call to Action: I’d love to schedule a brief demo to show you how our software can benefit [Recipient’s Company]. Could we find a time this week for a quick call?

Looking forward to hearing from you.

Best regards,

[Your Name]

[Your Title]

[Your Contact Information]

[Your Company]

Webinar Invitation Email Template Prompt

Prompt: “Draft a B2B cold email template inviting [prospects] to attend our upcoming webinar on [topic]. Include an engaging subject line, key benefits of attending the webinar, personalized content based on their role, and a clear call to action to register.”

Sample generated response

Subject Line: Unlock Sales Success: Join Our Exclusive Webinar for Sales Executives

Hi [Sales Executive’s Name],

I hope you’re having a great day. I’m reaching out from [Your Company] with an exciting opportunity for you to enhance your sales strategies and drive better results.

Personalization Element: As a Sales Executive, you understand the importance of staying ahead in a competitive market. That’s why I thought you would be interested in our upcoming webinar tailored specifically for sales leaders like you.

Key Benefits of Attending:

  • Learn proven strategies to close deals faster and increase revenue
  • Discover effective techniques for lead generation and prospecting
  • Gain insights on leveraging technology to streamline your sales process
  • Network with other sales professionals and exchange best practices

Call to Action: I invite you to register for our webinar on [Date and Time]. Seats are limited, so make sure to secure your spot early.

Register Now: [Registration Link]

I’m confident that this webinar will provide you with valuable insights and strategies to boost your sales performance. I look forward to seeing you there.

Best regards,

[Your Name]

[Your Title]

[Your Contact Information]

[Your Company]

Content Promotion Email Template Prompt

Prompt: “Craft a B2B cold email template promoting our latest whitepaper to [target audience] in [type of business]. Include a subject line that entices them to open the email, a brief summary of the whitepaper’s value, personalization based on their industry, and a call to action to download the whitepaper.”

Sample generated response

Subject Line: Elevate Your HR Strategy with Our Latest Whitepaper

Hi [HR Manager’s Name],

I hope this email finds you well. I’m excited to share our latest whitepaper, “[Whitepaper Title],” which is designed to help HR Managers in medium-sized businesses like yours enhance their HR strategies.

Personalization Element: Having worked with similar businesses in the past, I understand the challenges you face in managing HR processes efficiently. This whitepaper is tailored to provide practical insights and solutions that are relevant to your industry.

Brief Summary of Value: The whitepaper covers key topics such as:

  • Effective employee engagement strategies
  • Best practices for talent acquisition and retention
  • HR technology trends and their impact on HR operations
  • Compliance and legal considerations for HR professionals

Call to Action: I invite you to download the whitepaper to gain valuable insights that can help you optimize your HR strategies and drive better outcomes for your organization.

Download Now: [Link to Download]

I’m confident that this whitepaper will provide you with actionable strategies and insights to enhance your HR practices. Feel free to reach out if you have any questions or would like to discuss further.

Best regards,

[Your Name]

[Your Title]

[Your Contact Information]

[Your Company]

Follow-Up Email Template Prompt

Prompt: “Create a follow-up B2B cold email template targeting [target prospects] in [industry] regarding our [product]. Include a subject line that references the previous email, a reminder of the value proposition, personalized content based on their needs, and a clear call to action to schedule a call.”

Sample generated response

Subject Line: Follow-Up: Strengthen Your Cybersecurity with [Your Company]’s Solutions

Hi [IT Director’s Name],

I hope this email finds you well. I wanted to follow up on my previous email regarding our cybersecurity solutions tailored for healthcare organizations like yours.

Reminder of Value Proposition: As a leading provider of cybersecurity solutions, we understand the critical importance of protecting sensitive healthcare data. Our solutions are designed to strengthen your organization’s cybersecurity posture and ensure compliance with industry regulations.

Personalized Content: I noticed that your organization is expanding its telehealth services, which could increase your exposure to cyber threats. Our solutions include advanced threat detection and response capabilities to safeguard your telehealth infrastructure and patient data.

Call to Action: I’d like to schedule a brief call to discuss how our cybersecurity solutions can address your specific needs and help you achieve your cybersecurity goals. Could we find a time this week for a quick call?

Looking forward to hearing from you.

Best regards,

[Your Name]

[Your Title]

[Your Contact Information]

[Your Company]

Standard B2B Cold Email Templates

These templates are for general use and are great if you’re new to cold emailing. You can use these if you’re looking to experiment and try different templates.

AIDA Email Template

The AIDA template is a simple and effective template that aims to grab the attention of the reader. It stands for attention-interest-desire-action. Here’s a sample template using the formula.

AIDA cold email template

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Subject: Transform Your Sales Strategy with [Your Company]

Hi [Prospect’s Name],

I noticed that [mention a specific pain point or challenge the prospect may be facing]. As someone who’s focused on [relevant industry], I thought you might be interested in a new approach to [addressing the pain point].

At [Your Company], we specialize in helping companies like yours [describe your solution or product]. Our innovative approach has helped [mention a success story or statistic].

I’d love to show you how we can [specific benefit or outcome]. Would you be open to a quick call next week to discuss further?

If you’re interested, please let me know a time that works for you. Feel free to book a meeting directly on my calendar [insert calendar link].

Looking forward to connecting!

Best regards,

[Your Name]

BAB Email Template

The BAB email template highlights a current pain point that the prospect may be facing. This is followed by a solution and its positive outcome. Additionally, BAB means before-after-bridge, and it’s great for visualizing your solution. Here’s a sample template for it.

BAB cold email template

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Subject: How [Your Company] Can Help You Achieve [Specific Goal]

Hi [Prospect’s Name],

I understand that [mention a challenge or pain point the prospect may be experiencing]. It can be frustrating when [describe the negative impact of the challenge].

Imagine how much smoother your [specific process or outcome] could be if you had a solution that [describe the positive outcomes or benefits].

At [Your Company], we specialize in helping businesses like yours overcome challenges and achieve their goals. Our [business solution] has been proven to [mention a success story or statistic].

I’d love to chat more about how we can help you achieve [specific goal]. Would you be open to a brief call next week?

Looking forward to hearing from you!

Best regards,

[Your Name]

PAS Email Template

The PAS email template puts a spotlight on a specific problem and then highlights a solution for it. PAS means problem-agitate-solution. Furthermore, this template is good for focusing on an issue and then providing your prospect with a product or service.

PAS cold email template

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Subject: Is [Specific Challenge] Slowing Your [Goal]?

Hi [Prospect’s Name],

I understand that [mention a specific challenge the prospect may be facing], which can be frustrating and hinder your ability to [mention a specific outcome].

This challenge often leads to [describe the negative consequences of the problem], making it difficult to [mention another negative outcome].

At [Your Company], we’ve helped businesses like yours overcome [mention pain point] with our [product/service]. Our solution has been proven to [mention a success story or statistic].

I’d love to discuss how we can help you overcome [specific challenge] and achieve your [goal]. Would you be open to a brief meeting on [specific date and time]?

Best regards,

[Your Name]

SAS Email Template

The SAS email template is great for providing a story to hook your reader. The star-arch-success follows a star that progresses through a simple arch and conclusion. This is a good opportunity to teach and guide their prospects through a narrative.

SAS cold email template

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Subject: The Story of [Star]

Hi [Prospect’s name],

In late 2020, the future looked bleak for [star person/company]. Faced with [cause of problem/arch], [star] urgently needed to [get results to your product/service].

Despite the challenges of [cause of problem/arch], [star] emerged victorious.

[Short sentence highlighting their triumph, relevant to your product/service].

[Your company] specializes in [product/service]. We’ve successfully assisted [company 1] and [company 2] achieve similar successes.

I’ve prepared a personalized template to help you [benefit]. Would you like me to send it over?

Looking forward to your response.

Best regards,

[Your Name]

Compliment-Benefit-Time-Help Email Template

The compliment-benefit-time-help (CBTH) email template is a great way to start a conversation by providing an honest and sincere compliment to your prospect. Here’s a sample CBTH template that you can use.

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Subject: A Quick Tip to Boost Your [Specific Goal]

Hi [Prospect’s name],

I recently came across your [mention a recent achievement or content related to the recipient]. I must say, I’m impressed by your [specific skill or accomplishment].

Just wanted to reach out and share a quick tip that could help you [mention a specific benefit or improvement related to the Prospect’s work or goal]. Taking a few minutes to [briefly describe the tip or advice] can lead to significant improvements in [specific outcome].

Would you be available for a quick call next week to discuss this further? I’m confident I can provide valuable insights to help you achieve even greater success.

Looking forward to your response.

Best regards,

[Your Name]

PPP Email Template

Praise-picture-push is a cold email template that’s meant to engage prospects by offering genuine praise for their endeavors. This template can help make your emails more personalized and impactful.

PPP cold email template

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Subject: Congratulations on Your Recent Success at [Prospect’s Company]!

Hi [Prospect’s name],

I wanted to reach out and congratulate you on the recent success of [mention the recent achievement or success]. It’s truly inspiring to see the great work that [Prospect’s company] is doing in [specific industry or field].

I understand that with success often comes new challenges, especially when it comes to [mention a pain point or challenge relevant to the recipient]. This is where [your company] can help.

Our [product/solution] has been instrumental in helping companies like yours overcome similar challenges and achieve even greater success. With our [product/solution], you can [describe the benefits or improvements that your product/solution can offer].

I’d love to discuss how we can help [Prospect’s company] achieve even greater heights. Are you available for a quick call next week to explore this further?

Best regards,

[Your Name]

Free Resource Email Template

You can entice your prospects by offering free resources like guides, templates, or courses. A free resource email template is a great way to get people to sign up for newsletters or product offers.

free resource cold email template

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Subject: Free [Guide/Training] to Boost Your [Specific Goal]

Hi [Prospect’s Name],

I wanted to reach out and share a free resource that I think could be valuable to you and your team at [Prospect’s company].

At [Your company], we’ve created a [specific guide, template, or webinar] designed to help [address a specific challenge or achieve a specific goal]. This resource has been used by [mention users or companies] and has received great feedback for its effectiveness.

I’d be happy to send you a copy of this resource for free. Just let me know if you’re interested, and I’ll send it over right away.

Looking forward to your response!

Best regards,

[Your Name]

Direct Offer Email Template

Moreover, another great cold email template is the direct-offer template. It’s a straightforward framework that presents the necessary information to your prospect.

direct offer cold email template

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Subject: Exclusive Offer for [Prospect’s Company]

Hi [Prospect’s name],

I’m offering an exclusive opportunity to [Prospect’s company].

At [your company], we specialize in [product/service] and have been helping businesses like yours to achieve [specific benefit or outcome]. As a valued company in your industry, we want to extend a special offer to you:

[Describe the offer in detail, including any discounts, promotions, or added value]

We believe that this offer can greatly benefit [Prospect’s company] and help you attain [specific goal or outcome].

Would you be interested in discussing this offer further? I’d be happy to schedule a call or meeting at your convenience to provide more details.

Looking forward to your response!

Best regards,

[Your Name]

Relevant Case Study Email Template

This cold email template offers a relevant and recent study for your prospects. Offering a case study provides value to your prospects. Here’s a sample template that can help you angle your approach.

relevant case study email template

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Subject: How [Company Name] Boosted [Specific Metric] by [Percentage] with [Your Solution]

Hi [Prospect’s name],

I wanted to share an inspiring success story with you that I think could resonate with [Prospect’s company].

At [your company], we recently worked with [company name]. They were struggling with [specific problem or challenge], which was impacting their [specific metric].

With our [solution], [company name] was able to [specific outcome]. This improvement has transformed their business and positioned them for even greater success in the future.

I believe that a similar approach could benefit [Prospect’s Company], and I’d love to discuss how we can tailor our solutions to meet your specific needs. Are you available for a quick call next week to explore this further?

Best regards,

[Your Name]

Short and Direct Email Template

A short and direct email is a great way to be straightforward with prospects. Its succinct nature can ensure that people can easily read your email.

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Subject: Quick Question

Hi [Prospect’s Name],

Are you currently looking for [specific solution or service] to help with [specific goal or challenge]?

If so, I’d love to chat and see if [Your Company] can assist you. Let me know if you’re interested, and we can schedule a brief call at your convenience.

Looking forward to your response!

Best regards,

[Your Name]

Link-Building Email Template

Link-building is a great SEO tactic to boost your visibility. You can collaborate and exchange links to help each other. Here’s a sample template that you can try out.

link building email template

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Subject: Collaboration Opportunity: Link Building for [Prospect’s Website]

Hi [Prospect’s name],

I’m reaching out on behalf of [your company], a [describe your company].

We were impressed by the valuable content you’re providing to your audience, particularly [mention a specific piece of content or topic]. I believe that our audience would also find this content valuable.

We’re currently working on a similar topic and we would like to collaborate by sharing each other’s content with our audiences.

Would you be open to discussing this collaboration further? I’d be happy to provide more details and explore how we can work together to benefit our audiences.

Looking forward to your response!

Best regards,

[Your Name]

Backlink Swap Email Template

Backlinks are another way you can increase the visibility of your website in SERPs. You can request backlink swaps from prospects to make more connections within your industry.

backlink swap email template

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Subject: Backlink Swap Opportunity with [Your Website]

Hi [Prospect’s name],

I’m reaching out from [your company] and I came across your website while researching [relevant topic or industry].

I noticed that you have a great piece of content on [specific topic] that our audience would find valuable. In exchange, we have a relevant piece of content on [your topic] that would be a great fit for your audience.

Would you be interested in a backlink swap? We can link to your content in our article and vice versa.

Looking forward to your response and potential collaboration!

Best regards,

[Your Name]

Introduction Email Template

An introduction cold email is a direct approach email where you introduce yourself and what services you offer to your prospects. This is a great direct-to-the-point template if you want to have a quick and straightforward conversation.

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Subject: Introduction: [Your Name] at [Your Company]

Hi [Prospect’s name],

My name is [your name], and I’m reaching out from [your company]. We specialize in [brief description of your company’s products/services].

I believe that [Prospect’s company] and [your company] share some common goals, and I’d love to discuss how we can work together to achieve them.

Would you be open to a brief call or meeting to discuss this further?

Looking forward to your response!

Best regards,

[Your Name]

Lead Nurturing Email Template

A lead nurturing cold email is an email sent to a prospect who has shown interest in your product or service but may not be ready to make a purchase yet. The goal is to build a relationship with the lead, provide valuable information, and guide them through the buying process.

lead nurturing email template

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Subject: [Prospect’s Name], Exclusive Offer Inside!

Hi [Prospect’s name],

I wanted to follow up on our previous conversation and share an exclusive offer with you. At [Your Company], we’ve been helping businesses like yours [specific benefit]. We understand that your time is valuable, so we’ve tailored this offer specifically for you:

[Describe the offer, such as a discount, free trial, or exclusive content]

This offer is only available to a select few, and we believe it could greatly benefit [Prospect’s company]. If you’re interested, simply reply to this email or click the link below to redeem your offer.

[Link to redeem the offer]

We look forward to continuing our conversation and helping you achieve your goals.

Best regards,

[Your Name]

Partnership Email Template

A partnership cold email template provides a framework where you’re asking for a collaboration with them. The email typically introduces your company. It also explains the benefits of a partnership.

partnership email template

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Subject: Partnership Opportunity with [Your Company]

Hello [Prospect’s name],

I’m from [your company] and I’d like to discuss a potential partnership opportunity that I believe could help both of us.

At [Your Company], we specialize in [describe your company’s services]. We’ve been following your work at [Prospect’s Company] and are impressed by your [specific aspect of their work like innovative approach or commitment to quality].

We believe that a partnership between our two companies could be incredibly valuable. By combining our strengths, we could [potential benefits of the partnership].

Are you available for a call or meeting next week to discuss this further?

Looking forward to your response!

Best regards,

[Your Name]

Product Launch Email Template

A product launch is a great way to reach out to various products to increase exposure. You have to make sure that the email discusses the key features of your product that are beneficial to the receiver.

product launch email template

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Subject: Introducing [Your New Product] – Available Now!

Hi [Prospect’s name],

I’m excited to announce the launch of our latest product, [your new product].

[Your new product] is designed to [describe the key features and benefits of your new product].

This [product] is helpful for [Prospect’s company] for the following reasons:

  • Reason 1
  • Reason 2
  • Reason 3

If you have any questions or would like to schedule a demo, please don’t hesitate to contact us.

We look forward to your feedback on [your new product]!.

Best regards,

[Your Name]

Social Proof Email Template

Providing social proof is a great way to develop trust and credibility with your cold prospects. You can insert 2 to 3 testimonials in your email and highlight the positive feedback.

social proof email template

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Subject: See What Others Are Saying About [product/service]

Hi [Prospect’s name],

I wanted to share some feedback we’ve received from our customers about [Your Product/Service]. Here’s what they’re saying:

  • [Customer Testimonial]
  • [Customer Testimonial]
  • [Customer Testimonial]

If you’re interested in learning more about how [product/service] can benefit you, please let me know.

Looking forward to your response!

Best regards,

[Your Name]

Referral Email Template

Referrals are a great way to get prospects. According to data, 73% of executives enjoy working with salespeople referred by someone they know. This cold email template is great for reaching out to referrals.

referral email template

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Subject: Referred by [Referrer’s Name] – Exploring Partnership Opportunities

Hi [Prospect’s name],

My name is [Your Name], and I was referred to you by [Referrer’s name] from [Referrer’s Company]. They mentioned that you might be interested in exploring partnership opportunities with [Your Company].

At [Your Company], we specialize in [brief description of your company’s products/services] and have successfully collaborated with companies like [Client 1] and [Client 2] to [specific results achieved].

I’d love to learn more about [Prospect’s Company] and discuss how we might be able to collaborate to achieve mutual success. Would you be available for a brief call or meeting next week to explore this further?

Looking forward to your response and the possibility of working together.

Best regards,

[Your Name]

BASHO Email Template

The BASHO template is a highly personalized cold email typically sent to C-suite professionals to grab their attention. This template follows a standard structure of a great introduction and a solid CTA at the end.

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Subject: Need Help Achieving [Metric] Targets for [Prospect’s Company]?

Hi [Prospect’s Name],

I recently came across your [blog/social post/newsletter] about [Prospect’s Company]’s objective to achieve [metric] within [time frame].

Having successfully assisted numerous companies in achieving similar goals through [how you help clients], I believe we can offer valuable insights. For instance, [top client] attained [results] following our collaboration.

Would you be open to a discussion this week? I’m available on [specific day and time] if that works for you.

Best regards,

[Your Name]

What is a Cold Email Template?

A cold email template is a pre-written email message for initiating contact with a prospect.  These templates are typically personalized and tailored for a specific intent. The goal is to start a conversation and convert the prospect into a customer.

Moreover, these often include elements such as an introduction, a value proposition, a call to action, and contact information. They’re used by salespeople to reach out to many potential leads.

Why Should You Use a Cold Email Template?

Cold email templates are effective and efficient ways to reach many prospects. Furthermore, you have to understand that templates are merely guidelines rather than copy-and-paste works. 

Here are the main reasons why you should use cold email templates:

  • Efficiency: Templates save time by providing a structure that can be easily customized for each prospect, allowing you to reach more leads in less time.
  • Consistency: They ensure that your messaging is consistent across all communications. This helps to reinforce your brand and value proposition.
  • Effectiveness: Templates are often based on proven formulas and best practices. This increases the likelihood of getting a response from your prospects.
  • Personalization: In addition, while templates provide a framework, they still need to be personalized to address the specific needs and interests of each prospect.
  • Scalability: They can be easily adapted for different campaigns and target audiences, allowing you to scale your outreach efforts as your business grows.

Try These B2B Cold Email Templates

There are various cold email templates that you can use for your outreach activities. You can perform A/B testing to see which ones work best for you. Lastly, don’t forget to provide follow-up emails to your initial outreach.

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