Looking for alternatives to Salesforce for managing your customer relationships and sales processes? Here are 9 top options to consider. Each of these platforms offers unique features and benefits that may better suit your business needs. Keep reading to explore your options and find the right fit for your organization.

What is Salesforce?

Website: salesforce.com

Salesforce provides a comprehensive suite of tools for sales, service, and email, all conveniently available in one app. By starting a free trial and watching demo videos, users can witness these capabilities in action.

The platform allows businesses to stay updated on the latest trends and innovations in customer experience and AI technology, enabling them to maximize their team’s sales potential and efficiency through generative AI tools.

Whether you’re a startup or a small business, Salesforce’s integrated software application can help you sell smarter and provide faster support. Additionally, businesses can explore industry-specific solutions to modernize operations and save time and costs.

One can also join Salesforce’s Trailhead platform for free online learning modules to develop new skills in Salesforce, digital technology, and soft skills. By deepening their understanding of CRM tools, businesses can operate more efficiently and effectively.

Salesforce also offers engaging live events and virtual streams, as well as access to on-demand masterclasses and webinars. Users can connect with like-minded individuals and access helpful apps and expertise from Salesforce partners through the Trailblazer Community on the AppExchange marketplace.

Salesforce Features

  • Multi-channel outreach

  • Automated follow-ups

Salesforce Limitations

  • Potentially overwhelming amount of information

  • May require additional training for effective use

  • Reliance on technology may lead to technical issues

Salesforce Pricing

  • Small Business CRM & Automation Pricing: Based on inquiry

  • Sales Cloud Pricing: Based on Editions

  • Service Cloud Pricing: Based on Editions

  • Marketing Cloud Pricing: Based on Editions

  • Commerce Cloud Pricing: Based on Editions

Salesforce Ratings and Reviews

  • G2: 4.3/5 (19446+ reviews)

  • Capterra: 4.4/5 (18258+ reviews)

  • Trustpilot: 1.3/5 (407+ reviews)

What are the 10 Best Salesforce Alternatives and Competitors?





Ratings and Reviews


Multi-channel outreach, Automated follow-ups

Potentially overwhelming amount of information, May require additional training, Reliance on technology

Based on Editions

G2: 4.3/5, Capterra: 4.4/5, Trustpilot: 1.3/5


CRM software, Automated lead nurturing, Sales insights, Customizable CRM

Data security concerns, Internet dependency, Limited customer support

Starting from €178.8 per seat/year

G2: 4.2/5, Capterra: 4.6/5, Trustpilot: 4.5/5


Multi-channel outreach, Automated follow-ups, Pipeline management, Real-time analytics

Training may be required, Technical glitches, Limited customization


Capterra: 4.6/5


Marketing automation, Lead generation, Analytics, Advanced CRM

Complex integration, Technology reliance, Additional training required

Pricing details available upon calculation

G2: 4.4/5, Capterra: 4.5/5, Trustpilot: 2.8/5

Close CRM

Multi-channel outreach, Automated follow-ups, Cold email sequences, Fast setup

Information not provided, Limited focus, Features may not meet all needs

Pricing information not provided

G2: 4.7/5, Capterra: 4.7/5, Trustpilot: 3.8/5


Website: pipedrive.com

Pipedrive is a sales CRM tool that offers a comprehensive solution for tracking sales pipelines, managing leads, and automating sales processes. With no credit card required for full access, it is trusted by over 100,000 companies in 179 countries. This CRM software excites sales teams by saving valuable time with automated lead nurturing and automated sales conversations to prevent missed follow-ups. Sales insights and real-time reports give a deep understanding of sales funnels, while customization options cater to unique sales processes.

Plans cater to small growing businesses, offering tools to unlock sales success through easy lead and deal management, customizable CRM fields, and centralized sales conversations. The tool also allows for automation of the entire sales cycle to optimize processes and provides instant sales insights through real-time data analytics. Over 400 integrations enhance the CRM experience, and top-notch security measures ensure data is secure.

Pipedrive also offers mobile apps for Android and iOS, allowing sales teams to sell on the go. By connecting tech stacks and exploring tools in the Pipedrive marketplace, users can streamline their sales operations and focus on selling, making Pipedrive a valuable tool for sales teams across various industries and locations.

Pipedrive Features

  • CRM software for sales pipeline tracking and lead management

  • Automated lead nurturing to save valuable time

  • Automated sales conversations for efficient follow-ups

  • Sales insights for strategic decision-making

  • Customizable CRM to adapt to unique sales processes

  • Integration with tech stack and tools in the marketplace

  • Organizing sales tasks in a single workspace

  • Visual real-time sales reports for performance insights

Pipedrive Limitations

  • Potential for data security concerns

  • Dependency on internet connection

  • Lack of personalized customer support

Pipedrive Pricing

  • Essential Plan: €178.8 per seat/year

  • Advanced Plan: €334.8 per seat/year

  • Professional Plan: €598.8 per seat/year

  • Power Plan: €778.8 per seat/year

  • Enterprise Plan: €1188 per seat/year

Pipedrive Ratings and Reviews

  • G2: 4.2/5 (1751+ reviews)

  • Capterra: 4.6/5 (2939+ reviews)

  • Trustpilot: 4.5/5 (1784+ reviews)


Website: clevenio.com

clevenio.com website

Clevenio is a platform designed to boost sales and foster relationships through various channels, automated follow-ups, and real-time analytics. It is trusted by sales professionals of all company sizes and offers features such as multi-channel outreach and tracking, automated follow-ups to increase engagement, and pipeline management to streamline the sales process.

Segmented outreach feature enables personalized campaigns targeting specific audience segments, while real-time analytics help in optimizing strategies instantly. Clevenio also allows users to craft compelling cold email sequences and streamline task management for sales teams, ensuring alignment and focus on critical activities.

Overall, Clevenio serves as a comprehensive tool for sales professionals to enhance their outreach efforts, engage with prospects effectively, and track the success of various channels. With its user-friendly interface and core features, Clevenio provides a valuable resource for building connections and driving sales growth.

Clevenio Features

  • Multi-channel outreach

  • Automated follow-ups

  • Manage your pipeline

  • Segment your outreach

  • Real-time analytics

  • Cold email sequences

  • Sales rep task management

Clevenio Limitations

  • May require training to fully utilize all features effectively

  • Potential for technical issues or glitches with automated features

  • Limited customization options for personalized campaigns

Clevenio Ratings and Reviews

  • G2: N/A

  • Capterra: 4.6/5 (5+ reviews)

  • Trustpilot: N/A


Website: hubspot.com

HubSpot is a versatile platform that brings together data, teams, and customers worldwide. With an extensive client base and a wide range of tools, HubSpot caters to marketing, sales, and customer service needs.

Their suite of tools covers automation, closing deals, customer service, content marketing, app syncing, and B2B commerce. HubSpot provides solutions for boosting revenue, efficient campaign creation, and sales prospect engagement.

New features like Clearbit integration, numerous app connections, and round-the-clock customer support make HubSpot a valuable asset for businesses of all sizes. Whether you’re a new startup or an established company, HubSpot offers the tools and assistance needed to thrive and expand.

HubSpot Features

  • Marketing automation

  • Lead generation

  • Analytics

  • Advanced CRM

  • Meeting scheduling

  • Quotes

  • Tickets

  • Customer feedback

HubSpot Limitations

  • Possible complexity in integrating various software and resources

  • Heavy reliance on technology may lead to potential downtime or technical issues

  • May require additional training or resources to fully utilize all features

HubSpot Pricing

  • Marketing Hub: Pricing information not provided

  • Customer Platform: Pricing details available upon calculation

  • Enterprise Plan: Pricing details available upon calculation

HubSpot Ratings and Reviews

  • G2: 4.4/5 (10782+ reviews)

  • Capterra: 4.5/5 (5865+ reviews)

  • Trustpilot: 2.8/5 (655+ reviews)

Close CRM

Website: close.com

close.com website

Close is a CRM tool that streamlines the sales process by integrating outreach, engagement, and automation. It is trusted by fast-scaling teams globally for its user-friendly platform and cost-effectiveness. Customers appreciate Close for its low cost and high return on investment, as well as its ease of use and team engagement. Features like lead prioritization, email and calendar integration, calling, SMS, and automation tools make Close a versatile solution for sales operations. The tool allows for quick setup, easy migration from other CRMs, and customizable workflows to enhance response rates. Close offers integrations with various software tools, further enhancing its capabilities for driving revenue growth and productivity. Sales leaders, reps, and operations teams can benefit from Close’s CRM and sales productivity tools to achieve success. Experience Close through a free trial, demo, or guided tour to see how it can help your business excel.

Close CRM Features

  • Multi-channel outreach

  • Automated follow-ups

  • Cold email sequences

  • Fast setup

  • All-in-one selling

Close CRM Limitations

  • Lack of information on potential limitations or drawbacks

  • Limited focus on specific industries or business sizes

  • Specific features and functionalities may not meet all business needs

Close CRM Pricing

  • Startup Plan: Pricing information not provided

  • Professional Plan: Pricing information not provided

  • Enterprise Plan: Pricing information not provided

Close CRM Ratings and Reviews

  • G2: 4.7/5 (970+ reviews)

  • Capterra: 4.7/5 (159+ reviews)

  • Trustpilot: 3.8/5 (2+ reviews)


Website: clickup.com

clickup.com website

ClickUp is an all-in-one platform that enhances collaboration and automation in project management. Designed to meet the needs of various teams, it offers customizable features and agile workflows for efficient project delivery.

With ClickUp, teams can reduce delivery time, track effort, manage complex projects, and optimize resources across different sectors, including marketing, product development, engineering, agencies, and PMOs. The platform’s free offering ensures that teams can benefit from AI-powered productivity and seamless integrations without the need for a credit card.

ClickUp’s exceptional flexibility allows teams to continuously innovate, with features such as time tracking, custom fields, integrated search, and personalized Home organization. By bringing teams together, consolidating tools, and cutting costs, ClickUp proves to be a valuable asset for any type of work environment.

Teams who have used ClickUp praise its efficiency and productivity improvements, making it a popular choice for project management. With visual plans and AI support, ClickUp helps teams deliver projects on time while adapting to evolving needs. Experience the power of ClickUp and unleash your team’s potential today.

ClickUp Features

  • Single platform designed to manage any type of work

  • Supercharge productivity

  • Improve collaboration

  • Enhance visibility with views, dashboards, reports, and goals

  • Automation of work with forms, task templates, and custom fields

  • Bring teams and work together

  • Consolidation of tools to cut costs

  • Deliver projects on time with project management solutions

ClickUp Limitations

  • Potential learning curve for users to adapt to a new platform

  • Possibility of information overload with the abundance of features

  • Risk of data duplication or discrepancies from having multiple tools integrated

ClickUp Pricing

  • Personal Plan: $7 per user per month

  • Mid-sized Team Plan: $12 per user per month

  • Large Team Plan: Custom pricing with a demo

  • ClickUp AI Pricing: $5 per member per month

  • Free Forever: $0/year

ClickUp Ratings and Reviews

  • G2: 4.7/5 (9402+ reviews)

  • Capterra: 4.7/5 (4020+ reviews)

  • Trustpilot: 3.1/5 (272+ reviews)


Website: thryv.com

Thryv is a comprehensive small business software designed to enhance communication, streamline operations, and drive growth. Its features include customer database management, scheduling, estimates, invoices, and social media management. Additionally, Thryv offers tools for advertising campaign management, local listings enhancement, and AI-powered recommendations. The platform’s goal is to save time, improve customer communication, and attract new clients. Thryv provides support at every growth stage, including demos, unlimited support, and guidance on selecting the best plan. Overall, Thryv aids small businesses in increasing productivity, efficiency, and organization, resulting in more customers, appointments, and revenue.

Thryv Features

  • Multi-channel outreach

  • Automated follow-ups

  • Team Chat

  • Phone and video calls

  • Transcribed voicemail

  • Free Dedicated Business Line

  • Customer Database (CRM)

  • Scheduling & Calendars

Thryv Limitations

  • Limited functionality in the free plans

  • Potential reliance on AI-powered recommendations

  • Needing to manage multiple channels from one platform

Thryv Pricing

  • Thryv Small Business Software

  • Enterprise Plan

  • Basic Command Center Plan

  • Thryv Business Center

  • Thryv Marketing Center

Thryv Ratings and Reviews

  • G2: 4.6/5 (363+ reviews)

  • Capterra: 4.2/5 (495+ reviews)

  • Trustpilot: 2.4/5 (193+ reviews)

Capsule CRM

Website: capsulecrm.com

Capsule is a CRM platform designed to help businesses strengthen customer relationships, boost sales, and save time. With a 14-day free trial that requires no credit card, users can explore its benefits risk-free. By integrating various apps, Capsule helps manage client interactions efficiently and centralize data. Reminders and notifications keep users on track, ensuring no opportunities are missed. With support for multiple apps, Capsule streamlines business operations into one system. Features like a Sales Pipeline Dashboard, Calendar & Task Management Tools, and Outlook & Gmail Integrations enhance productivity. The Growth plan offers advanced sales reporting, access permissions, and customization for expanding businesses. By connecting Capsule to other software, users can access a comprehensive view of customer data. Success stories and tutorials provide valuable guidance and support for users.

Capsule CRM Features

  • Multi-channel outreach

  • Automated follow-ups

  • Cold email sequences

  • Sales Pipeline Dashboard

  • Calendar & Task Management Tools

  • Two factor Authentication

Capsule CRM Limitations

  • Limited to a 14-day free trial

  • May require integration with other software for optimal functionality

Capsule CRM Pricing

  • Starter Plan: $0 per month

  • Growth Plan: $18 per month

  • Advanced Plan: $36 per month

  • Ultimate Plan: $84 per month

  • Marketing Add-on: Price not specified, must be activated from Capsule account

Capsule CRM Ratings and Reviews

  • G2: 4.6/5 (212+ reviews)

  • Capterra: 4.6/5 (159+ reviews)

  • Trustpilot: 4.5/5 (41+ reviews)

Less Annoying CRM

Website: lessannoyingcrm.com

lessannoyingcrm.com website

Less Annoying CRM is a customer relationship management tool tailored for small businesses, boasting user-friendly design and budget-friendly pricing. The company’s focus is on providing a comprehensive range of features for efficient management of leads, tasks, and calendars without imposing pressure to upsell. Moreover, Less Annoying CRM prides itself on being self-funded, which allows them to prioritize customer needs over profit margins.

The company’s veteran customer service team is committed to offering personalized support and guidance to ensure long-term success for their clients. Furthermore, Less Annoying CRM operates on a transparent and honest pricing model with no contracts, emphasizing trust and integrity in their business practices. With over 10,000 small businesses already relying on Less Annoying CRM to enhance productivity, close deals, and elevate customer satisfaction, the platform has established itself as a trusted partner for small business owners.

Less Annoying CRM Features

  • Multi-channel outreach

  • Automated follow-ups

  • Veteran customer service

  • Thriving wage

  • One low price, and no upcharges

  • Utter commitment to small businesses

  • #1 easiest-to-use CRM

  • Self-funded

Less Annoying CRM Limitations

  • Predatory pricing

  • Frustrating Support

  • Enterprise focused

Less Annoying CRM Pricing

  • Enterprise Plan: pricing available upon request

  • Less Annoying CRM pricing: $15 USD per user per month

Less Annoying CRM Ratings and Reviews

  • G2: 4.9/5 (581+ reviews)

  • Capterra: 4.8/5 (580+ reviews)

  • Trustpilot: 4/5 (5+ reviews)

Pipeliner CRM

Website: pipelinersales.com

pipelinersales.com website

Pipeliner is a Sales CRM platform That simplifies and streamlines the sales process For Enterprise organizations

Offering unique features like AI assistance Customizable reporting And automation of processes

Trusted by sales leaders globally Pipeliner delivers value through innovative technology Rapid deployment And personalized user interfaces

Sales teams can manage their sales pipeline easily Track goals Automate routine tasks And gain insights from reporting and analytics

Prioritizing the salesperson’s experience Pipeliner enables them to focus on selling And showcasing value to customers

With personalized user interfaces And built-in automation tools like Automatizer Pipeliner empowers sales teams to win together

Drive business growth With dedicated customer support Easy administration And cost-effective features

Pipeliner ensures a fast return on investment Long-term success for businesses.

Pipeliner CRM Features

  • Automated follow-ups

  • Cold email sequences

  • Easy activity management

  • Instant tracking of commission

  • Personalized goal tracking

  • Advanced forecasting

  • Integrations with core systems

  • Automations mean more time to sell

Pipeliner CRM Limitations

  • Lack of detailed information on security features or data protection measures

  • Limited customization options for certain features compared to other CRM platforms

  • Lack of user training and support resources for new users to onboard effectively

Pipeliner CRM Pricing

  • Starter Plan: Minimum 3 users

  • Business Plan: Full CRM functionality

  • Enterprise Plan: Full CRM functionality with advanced reporting

  • Unlimited Plan: Advanced CRM functionality with advanced features

  • Article credit: Pricing details not provided

Pipeliner CRM Ratings and Reviews

  • G2: 4.6/5 (462+ reviews)

  • Capterra: 4.6/5 (214+ reviews)

  • Trustpilot: 4.8/5 (75+ reviews)


Website: salesflare.com

salesflare.com website

Salesflare, a CRM tailored for small and medium-sized B2B businesses, boasts key features such as automated address book, data enrichment, email sync, and account suggestions. Its visual sales pipeline, reminders, and web tracking are popular among users, along with shared communications, relationship intelligence, and customizable reporting.

The tool seamlessly integrates with email, calendar, and phone calls, offering a LinkedIn sidebar and Zapier integrations. A mobile application allows for access on-the-go, adding to its appeal. Recognized for its user-friendly interface and time-saving automation, Salesflare has garnered awards and positive feedback from its users.

For those interested in learning more about augmented sales, a free whitepaper is available on the website. Additionally, staying informed about the latest blog posts, product features, and integrations can help users maximize the benefits of Salesflare. With its emphasis on streamlining processes and enhancing user experience, Salesflare is positioned as a valuable tool for businesses looking to optimize their sales and customer relationship management efforts.

Salesflare Features

  • Automated address book

  • Data enrichment

  • Email, meeting and call sync

  • Account & contact suggestions

  • Email sequences

  • Visual sales pipeline

  • Automated reminders

  • Email and web tracking

Salesflare Limitations

  • Limited to small and medium-sized businesses selling B2B

  • Requires manual updating of CRM

  • May not have all features needed for larger businesses

Salesflare Pricing

  • $29.00

Salesflare Ratings and Reviews

  • G2: 4.8/5 (254+ reviews)

  • Capterra: 4.7/5 (136+ reviews)

  • Trustpilot: 3.8/5 (2+ reviews)