Social selling

Mastering B2B cold calling can be one of the most challenging aspects of sales, but it’s also one of the most effective when done right.  In 2026, mastering B2B cold calling is more crucial than ever for increasing sales and growing your business.  At Clevenio, we’ve seen firsthand how the right techniques can turn an … Read more

As a sales development representative (SDR), your job is to uncover new business opportunities and generate leads. One of the most effective ways to do so is through LinkedIn, the world’s largest professional networking platform. LinkedIn provides SDRs with access to a vast pool of potential prospects, making it an essential tool for sales prospecting. … Read more

If you are a professional looking to network on LinkedIn, you may have come across the terms “connect” and “follow.” While both features are aimed at building professional relationships, they serve different purposes. In this article, we will explore the differences between connecting and following on LinkedIn and how you can use them to your … Read more