LinkedIn for Sales Prospecting: Best Techniques for SDRs

LinkedIn for Sales Prospecting 
Best Techniques for SDRs

As a sales development representative (SDR), your job is to uncover new business opportunities and generate leads. One of the most effective ways to do so is through LinkedIn, the world’s largest professional networking platform. LinkedIn provides SDRs with access to a vast pool of potential prospects, making it an essential tool for sales prospecting. […]

What is LinkedIn Social Selling Index (SSI)?

Sales Incentive Program How to Choose One That Really Brings Results

The Social Selling Index (SSI) is a metric developed by LinkedIn to measure your social selling skills and influence on the platform. It takes into account four key components- your professional brand, your ability to find the right people, your engagement with insights, and your relationships– to provide you with a score out of 100. […]

LinkedIn Connect vs Follow: What is the Difference?

LinkedIn Connect vs Follow
What is the Difference?

If you are a professional looking to network on LinkedIn, you may have come across the terms “connect” and “follow.” While both features are aimed at building professional relationships, they serve different purposes. In this article, we will explore the differences between connecting and following on LinkedIn and how you can use them to your […]